Today we’d like to introduce you to Lori Jackson.
Hi Lori, we’d love for you to start by introducing yourself.
I took my first spin class over 10 years ago and was instantly hooked. Up until then, my workout routine had mostly involved team sports or trying to follow along with YouTube videos- there was always something missing. But in the spin room, I found the perfect combination: the camaraderie of being part of a team, high energy, and something that didn’t feel like a workout. I was just there to have fun, and the workout came as a bonus.
Professionally, I spent the past 6 years in corporate sales. I enjoyed the challenge, believed in what I was selling, and cared deeply about my clients, but I never quite found a company that aligned with my drive for continuous personal and professional growth. I wasn’t solely focused on hitting sales numbers. I wanted to make a positive impact on the people and environments around me. Eventually, I realized the only way to truly remove those limitations was to build something of my own.
My passion for indoor cycling and my background in business made starting a spin studio feel like a natural fit. What started as a casual conversation over lunch with my partner turned into a serious plan a year later. After exploring options across the country, we found the perfect opportunity in Jacksonville. We purchased an established studio and launched Thrive Cycle.
Today, we’re focused on elevating the member and staff experience through thoughtful, ongoing improvements. Our mission is to foster a space where people can grow, connect, and Thrive together, on and off the bike.
We all face challenges, but looking back would you describe it as a relatively smooth road?
There are always going to be bumps in the road. The best thing I can do is stay adaptable when the curveballs come.
As a newbie going into a well-established studio, I thought I had a pretty clear picture of how things would go. But as with most things, reality looked different than the plan. That was challenging at first, but it taught me an important lesson: not everything has to go exactly how I envisioned it for it to be successful.
Some of the best decisions we’ve made have come from listening to our team and rider community. Their feedback has helped shape Thrive Cycle into something better than what I could have created on my own. Support from the studio’s previous owners, Freddy and Allison, has helped tremendously. It’s been a rewarding experience and a constant reminder that growth usually comes from the unexpected.
As you know, we’re big fans of Thrive Cycle. For our readers who might not be as familiar what can you tell them about the brand?
Thrive Cycle is a boutique fitness studio specializing in rhythm-based indoor cycling. But more than that, we’re a space built on energy, community, and personal growth. Our mission is to empower people to thrive—physically, mentally, and emotionally—through movement and connection.
We’re known for our high-energy, music-driven classes that blend sweat, rhythm, and motivation in a way that leaves riders feeling stronger and more grounded. Our Instructors bring their unique energy to the podium, but what truly sets us apart is the supportive community we’ve cultivated inside and outside the studio. What makes Thrive different is our intention behind every decision. We have 3 class formats (with and without performance tracking metrics) to help riders build strength and have fun! We want our riders to leave class not only stronger physically, but also feeling more confident and connected.
We’ve created a space that feels like home for anyone who walks in—whether you’re here to push your limits or just need to reset. We don’t ask for perfection. We believe in showing up, growing through the hard things, and celebrating every small win together along the way. It makes me proud to read reviews where riders not only mention the amazing class, but our welcoming and helpful team.
Thrive Cycle offers drop-in classes, multi-class packs, and unlimited memberships with perks like early booking and guest passes. We host regular ride challenges, community events, and pop-ups with local partners. We’re always evolving and adding thoughtful touches by listening to our riders so that we continue to grow together.
So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
We’re always looking to connect with individuals and businesses who align with our mission of movement, growth, and community. Whether you’re a local brand interested in pop-ups, a wellness partner looking to co-host an event, or a creator who wants to collaborate, we’re all about building something bigger together.
Or simply support us by riding, sharing, and tagging @ThriveCycleJax 💜
We believe in collaboration over competition and love finding creative ways to lift each other up. If you have an idea or just want to connect, our DMs and inbox are always open!
Pricing:
- First Ride $10 (Free with code DUUUVAL)
- Unlimited Membership $179/mo
- 5 Ride Credits $115
Contact Info:
- Website: https://www.thrivecyclejax.com/
- Instagram: https://www.instagram.com/thrivecyclejax/
- Yelp: https://www.yelp.com/biz/full-psycle-harbour-village-jacksonville-3?osq=full+psycle
- Other: https://classpass.com/studios/thrive-cycle-jacksonville
