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Community Highlights: Meet Haley Davis of Letter Line & Pixel

Today we’d like to introduce you to Haley Davis.

Hi Haley, please kick things off for us with an introduction to yourself and your story.
I’ve always been an “artsy” person. My mom was incredibly creative—she sewed, painted, scrapbooked, and filled our house with projects in progress. We even had a craft room that felt like a wonderland. Any chance I got, I’d sneak away with markers, paints, or fabric scraps and lose myself in creating.

In high school, that love for art started to take shape. I studied classical art, learning form, light, and structure. I took AP Art, AP Art History, three years of film photography, and spent countless hours on yearbook—where I discovered graphic design. It felt like the perfect balance: I could paint and tell stories visually without the mess. That foundation eventually led me to the University of Central Florida, where I studied Emerging Media Management, a program that blended creativity with business strategy.

After high school, I landed a job at a local art gallery. I started out unpaid but eventually worked my way into a graphic design role so I could be more involved with the artists and exhibitions. My boss—a chic French woman who became a lifelong friend—taught me so much about the art world. I loved being surrounded by beautiful work, helping with shows, and learning what it meant to support artists behind the scenes.

College opened even more doors. I interned in New York City with a London-based gallerist, splitting my time between the city and the Hamptons. It was fast-paced and challenging, but also unforgettable. One of my favorite memories was shadowing a photographer around the city for a day while he worked on a new collection. That experience showed me that art isn’t just an industry—it’s a language. New York became (and still is) a place I go back to when I need creative fuel.

After college, I moved into the professional design world and eventually made Jacksonville my home. I started at a small creative agency and later became creative director for a luxury chandelier company, splitting my time between Florida and Los Angeles. I designed ads featured in Architectural Digest, Domino, and Superyacht. It was a tough, fast-paced role that pushed me to become sharper, more detail-oriented, and confident in my vision—all while getting the chance to collaborate with incredible Jacksonville business owners. That chapter shaped me into the kind of designer who creates work that feels thoughtful, refined, and elevated.

Now, through my boutique agency Letter Line & Pixel, I get to bring all of those experiences together. My background in fine art, galleries, and luxury design has given me a wide lens—but what excites me most are the people I work with. Every client has a unique story, and my favorite part is uncovering that story and translating it into design that feels personal, intentional, and distinctly theirs.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Definitely not. Creative careers look glamorous from the outside, but the reality is anything but smooth. It’s cutthroat, fast-moving, and you’re always aware there’s someone younger, hungrier, or faster right behind you. I’ve worked for free just to get my foot in the door, questioned if I was even good enough to belong, and spent countless late nights trying to keep up—balancing paid work with teaching myself new skills just to stay relevant.

The gallery world, especially, is brutal. It’s high stakes with zero room for mistakes. You’re one of dozens of assistants at an opening, all dressed in black, all scrambling to prove you’re indispensable. Everyone wants the same thing, and the competition is relentless. It’s exciting, but it’s also exhausting—you can lose yourself in it if you’re not careful. I once found myself running all over New York City trying to track down the tiniest screw to hang a plaque with painting prices. I ended up crying in the middle of an Ace Hardware while the man at the counter scrambled to help me find the smallest piece of hardware in the store. And that wasn’t unusual—there were plenty of moments spent buying pantyhose for my boss, lugging dry cleaning through the streets, or sprinting across the city in the rain with Starbucks orders. Glamorous? Not exactly.

Transitioning into professional design didn’t make things easier—the pressure just shifted. Suddenly it was about keeping clients happy, turning projects around at impossible speeds, and learning when to stand my ground creatively versus when to compromise. I also had to figure out how to merge artistry with business in a way that was sustainable, without losing the spark that got me into it in the first place.

But honestly, that grind is what shaped me. It forced me to develop discipline, resilience, and real confidence in my voice as a designer. In this industry, there’s no finish line—trends are always changing, and you’re in a constant state of learning and reinventing. The competition never disappears, but I’ve learned to see it less as a threat and more as fuel. Every challenge, every setback, has made me sharper, more determined, and more grateful for the work I get to do now.

Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Letter Line & Pixel is really the culmination of everything that’s shaped me creatively. The name itself comes from the three things I’ve always been drawn to — letters for typography and storytelling, line for form and structure, and pixel for the digital side of design. It’s a reflection of my path from fine art to gallery work to luxury creative direction, all blended into one studio.

At its heart, LLP is about helping modern entrepreneurs and small businesses show up in a way that feels intentional. So many people think branding is just a logo, but to me, it’s the whole identity — the colors, the fonts, the mood, the way it all works together to tell a story. My clients usually come to me because they don’t just want something “pretty,” they want a brand that feels elevated but still approachable, something that can grow with them.

My style leans modern and editorial, but always art-driven. I think that comes from my fine art background — I love clean layouts, neutral tones, and then adding those unexpected pops of color that make it feel alive. It’s very much “fine art meets functionality.”

What makes LLP different is the lens I bring to the table. Because of my background in art and luxury design, I’m always thinking about the bigger picture — how to make a brand feel timeless but also current. I also try to take the intimidation out of the process. I always tell my clients their brand should fit like a really good pair of jeans — comfortable, flattering, and something they actually want to live in. That’s why we work so closely together from start to finish. By the time the final brand is ready, it doesn’t feel like a surprise reveal — it feels like it’s already theirs.

Who else deserves credit in your story?
Absolutely. I’ve been really lucky to have so many people pour into me along the way. My parents were my first influences — my mom filled our house with sewing projects, paintings, and scrapbooks, and my dad, an engineer, approached everything like a creative puzzle. Between the two of them, I grew up learning how to dream big but also how to make things work.

In my early career, the gallery world gave me some of the best mentors. My first boss, Coralie Claeson-Gleyson with the Orlando Museum of Art, has no idea how impactful she was on my career. She not only took a chance on me, but she also taught me discipline, precision, and the kind of eye for detail that I carry into my work today. She became more than just a boss — she was an example of how to lead with style, intelligence, and vision. Later, in New York, working under a London-based gallerist and being surrounded by world-class artists gave me an inside look at what it really takes to succeed in a creative field.

I also have to credit my husband. He encouraged me to take the job in Los Angeles as a creative director for a luxury chandelier company while I was still finishing school. At the time, it felt impossible to juggle both, but his support gave me the courage to go for it — and that experience completely shaped the kind of designer I am today.

And honestly, my clients deserve a lot of credit too. They trust me with their stories and visions, and that trust pushes me to keep raising the bar. Every project feels like a collaboration, and I’ve learned as much from them as they’ve learned from me.

Lastly, I’ve had a strong community of friends and fellow entrepreneurs who remind me to keep going when things get tough. Having people in your corner who understand the ups and downs of building something from scratch makes all the difference.

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