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Life & Work with Tina Jefferson

Today we’d like to introduce you to Tina Jefferson.

Hi Tina, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
Hi, my name is Tina, and let me tell you how I gave birth to Visible Dreams. It all started when my love of fashion met my creative side. Before I go into details-I just want to deposit this seed called encouragement, if you have a passion for starting your own business- GO FOR IT! I’ve been building my business for almost 7 years. I remember opening a store (metamorphosis-n-process)and couldn’t get a single customer to walk in it, paying rent faithfully from out of my pocket because, I wasn’t making the sales, nevertheless any sales. So I finally threw in the towel. I prayed about it, cried about it, and told myself this wasn’t for me. While the whole time I was trying to fight it – I was becoming more attracted to it! Here it is 2016 and now I’m back praying and asking GOD what am I doing wrong, telling Him I’m going to do what it takes to get it done. I open up another store(Ti Shep’s imagination) and did things a little, but a lot different from what I did before. I’m coming up with different ideas to be able to make/gain a sale. This time around a couple of people stopped in, here and there, still not to where I needed it to be, in order to survive. I was in a situation- where either to miss a payment for my vehicle so I can pay rent or just forget about this whole business thing. Months and months went by, still in the red when it comes to numbers. I said forget it- I’m done I’m over it, I told myself I need to stop trying to force something that’s not meant to be. I’m now closed for months done packed up everything and put it under lock and key. Ring ring, Tina do you think you can make me so and so? I was like yea. Another phone call and then another. So, orders started picking up! God started giving me these different dreams and visions forcing me to buy tools that I never even thought about touching nevertheless owning. It’s now 2022 business is not where I want it to be, but the last couple of years have been better for me than all the years combined.

Moral of the story your current situation is not your final destination if you allow GOD to be the pilot. God was shifting, shaking and shaping me for the better! With the 2 unsuccessful stores, I was able to learn different things to put me in the position I am in now. It’s only up from here!👐🏾

We all face challenges, but looking back would you describe it as a relatively smooth road?
This journey has been rough and rocky, I tell you. The people who I thought would’ve been supportive of me were the main ones telling me I was wasting my time and money. There were times when I didn’t have enough money to buy materials so I could create to make some revenue. I allowed those things to discourage me a bit, but the fire inside wouldn’t die, it only grew larger.

Appreciate you sharing that. What else should we know about what you do?
I specialize in creating unique home decor items that you won’t find in the stores. If I would have say what I’m known for, I would say -my clocks… I make a lot of specialty clocks. The day I built a fireplace wall unit was one of my proudest moments. Visible Dreams is simply set apart from others because there’s no duplicate. Each item is designed to match the customer’s personality for example if the individual is cocky and confident- the creation must match it. So, every time a person walks by it… they can say, yea, that has me written all over it!

Any advice for finding a mentor or networking in general?
I would say find someone that has the same passion as you. Finding a mentor that has failed ended with a successful outcome is the best to learn from. Learning how to silence the background noise of naysayers and proving them wrong through sales is a great achievement.

Contact Info:

  • Facebook: Visible Dreams

Image Credits
Tina Jefferson

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