Today we’d like to introduce you to Isabella Gaden.
Isabella, we appreciate you taking the time to share your story with us today. Where does your story begin?
I started 4th & Anchor simply as a hobby. One night I just decided to make a hat & then from there, I realized wait this is fun and I could really make this a business! I decided to hop on canva and start making a logo and it took off from there. I do local markets around town, in the Jax area! I love it so much! I’ve always had a passion for making things & not just that but helping other people feel their best in what they wear. I love to see peoples faces light up when they see a hat finished & done with their own unique style!
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It hasn’t always been smooth. I am a full time college student so when things started taking off the hardest part for me was keeping up with orders! I have now figured out how to find my own groove and set certain days for certain social media platforms & days to complete orders! But it’s been fun over all and I couldn’t be more grateful for the ones who support me!
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I make Custom made trucker hats, Fanny packs & keychains! I’m know for the hats mainly and just really being able to take a large patch from a customer and really fill in the hat to make it what they want when they are having a little creativity block! I am proud of myself for just going for it and not holding back thinking about the what ifs. It has truly been a blessing to start 4th & Anchor. I have met so many beautiful people and it has really just been so so fun! I think what sets me apart is I tend to have an extra side, I always decorate my tent for the events/holiday. I mean at Christmas I literally displayed my hats on a 6 ft Christmas tree that I toted around from market to market! I just enjoy it so much & I hope those who stop by my tent do as well!
Can you share something surprising about yourself?
Something people might not know about me is I balance so many things at once! I am the director of social development at my family’s non profit charity foundation, the Roy & Kathy Provost Foundation. I am a full time college student. I work full time and I somehow find time to balance it all. I have a slam packed schedule but I still schedule those markets & keep on going! I really love having so much to do as I never have to wonder what I’m doing this weekend because it is always something. I am just 20 years old and it is really such a blessing to have so much to do & to have the oppurtunity to meet so many people along the way through all of these things!
Pricing:
- Hats $25
- Fanny Packs $15-$20
- Children’s bows $6
- Keychains $5
Contact Info:
- Instagram: https://www.instagram.com/4th_anchor?igsh=dWdndmN5NmhhMzRk&utm_source=qr
- Facebook: https://www.facebook.com/share/1Wn35amVwW/?mibextid=wwXIfr
- Other: https://chirp.me/4th.Anchor?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAdGRleAP3SQ1leHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAadE9kUlzol2inwuVMKhmQ8Be_pgA6sO8I-jk5YsBpOJ9LiAG8agrxbqGOq3jA_aem_mToeQymfAfiPweANftqjPw
